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Iowa AG Sues GM over Alleged Driver Data Sales

  • Iowa AG Brenna Bird filed a lawsuit against General Motors LLC and its subsidiary OnStar LLC for allegedly violating the Iowa Consumer Fraud Act by collecting and selling drivers’ vehicle data without adequate disclosure or consent.
  • According to the petition, GM allegedly enrolled consumers in OnStar-connected services through a misleading onboarding process and disclosures that did not clearly state GM would sell driving data and “driving scores” to third parties, including insurers and data brokers.
  • The petition seeks civil penalties, consumer reimbursement, injunctive relief, disgorgement, and attorney’s costs and fees, among other relief.
  • As we have previously reported, Iowa’s action follows similar lawsuits brought by the AGs of Texas, Arkansas, and Nebraska regarding the unauthorized collection and sale of driver data, as well as a recent settlement with the FTC on the same activity.